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A Fresh Look for Design for Leisure

  • Writer: Design for Leisure
    Design for Leisure
  • Aug 25
  • 1 min read

You may have noticed something different.


Design for Leisure has introduced a refreshed visual identity, including an evolved logo, updated color palette and a more contemporary look across our communications. (If you're a partner who needs to update any materials with our new logo, please download our Visual Identity Style Guide; updated logo files can be found here.)


Design for Leisure's new 2026 Visual Identity Style Guide
Design for Leisure's new 2026 Visual Identity Style Guide

The new identity reflects how our company has grown while retaining an important connection to our history. For more than 35 years, Design for Leisure has specialized in creating exceptional hydrothermal wellness experiences—from saunas, steam rooms and hammams to increasingly ambitious spas, bathhouses and social wellness destinations around the world.


While our work and reach have evolved considerably, the principles behind them have not: deep technical expertise, thoughtful design and a respect for the bathing traditions that continue to inspire modern wellness.


Our new visual identity brings greater clarity and consistency to the way we present that work. It’s a fresh look for Design for Leisure and a better reflection of the company we are today.



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