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The inaugural USA national competition for sauna Aufguss masters will take place at the Bathhouse, Williamsburg, NYC, June 23-24, 2025.

Thermal pools, hammams, banyas, onsens, shvitzes, cold plunges, steam rooms, and saunas: Hot and cold water, and the communal experience of steam and sweat, has been a pillar of social and wellness cultures across millennia.

Sustainability is no longer just a "nice-to-have" trend; it’s a vital commitment. Spas must address not only the wellness of their patrons,

A few months after real estate developer Sky McLean acquired an old Holiday Inn, she had an ‘aha’ moment that would transform her business..

The ancient European sauna ritual of aufguss is continuing to make waves in the US, as the country prepares to host its first-ever national

Sauna Aufguss events in Canada and US will determine the top sauna masters who will go on to represent Team USA